Bank Revenue Growth: What Your 2026 Plan Is Missing

June 3, 2026/in Compliance, Banks, Credit Unions, Financial Services, Markets, Overdraft Privilege, Perspectives, Pricing Manager, Risk Manager, Sales, Secure Checking/by Mike Sobba

Bank Revenue Growth: What Your 2026 Plan Is Missing

At a recent bankers conference in Florida, a speaker shared a survey detailing the highest priorities for bankers in 2026. The audience consisted of bank vendors looking to align their products with what bankers want.

After 42 years in the banking industry, the results flabbergasted me. Nowhere on the top ten list was making more money.

The Tech Distraction vs. The Bottom Line

Unsurprisingly, Artificial Intelligence (AI) and the role of Bitcoin dominated the list. Both are critical as bankers navigate a shifting competitive landscape and fight nonbanks for loans and deposits.

However, it seems those surveyed weren’t thinking like bank shareholders. Increasing franchise value was completely absent from the conversation. Innovation is vital, but a bank cannot innovate without profitability.

Driving Profitability for Over Three Decades

Strunk has helped community financial institutions maximize their revenue since 1993. We provide proven programs designed to boost your bottom line:

Overdraft Privilege (ODP) Program: Historically one of the best fee income ideas in the industry, it remains a pillar of non-interest income.
Secure Checking Program: Significantly increases fee income while providing high-value benefits directly to consumers.
Loan and Deposit Pricing Solution: Optimizes your interest income structure, with the potential to increase net interest income by 25 bp.
Risk, Policy, and Vendor Manager Programs: While these tools don’t directly drive fee income, they dramatically boost operational efficiency and protect your franchise.

Make Income Your Top Priority Again

Increasing income should be at the forefront of every banker’s strategy. Strunk has spent over three decades helping financial institutions do exactly that.

Ready to maximize your profitability? Contact the Strunk team today at info@strunkaccess.com to see how we can strengthen your institution’s financial future.

ODP Manager Software: How to Optimize Account Inquiry

May 20, 2026/in Banks, Compliance, Credit Unions, Financial Services, Markets, Overdraft Privilege, Perspectives, Sales/by Melissa Newbury

ODP Manager Software: How to Optimize Account Inquiry

Maximize Efficiency with ODP Manager Account Inquiry

The hosted ODP Manager software provides a centralized hub for managing imported account data. Whether you need a high-level overview of multiple accounts or a deep dive into a specific file, the Account Inquiry feature simplifies your workflow.

Flexible Data Visualization

Stop digging through spreadsheets. Customize your workspace to see exactly what you need:

Custom Views: Select specific data columns to display only relevant information.
Dynamic Filtering: Use Groups or individual filters to isolate accounts meeting specific criteria.
Easy Export: Generate customized reports by exporting your filtered lists directly to Excel.

Comprehensive Account Management

Gain a 360-degree view of both open and closed accounts. Within the individual Account Inquiry screen, users can review:

Core ODP Information: Contact details and event history.
Compliance & Plans: Access Reg E Opt-In/Opt-Out status, Fresh Start Repayment Plans, and Charge-off items.
Communication: View internal comments and reminders.
Documentation: Aggregated individual account data can be downloaded as a PDF for easy sharing or filing.

Customizing Your Inquiry Experience

To improve performance and relevance, institutions can customize how their data loads. By default, the system displays Open Accounts from the most recent import.

Pro-Tip: Tailor Your Load Times

If your institution manages a high volume of accounts, you can request two specific customizations from Strunk:

Change Default Groups: Designate a specific group to load automatically upon login.
Search-First Loading: Set the system to only display results after a specific filter (like an account number) is entered. This significantly reduces load times for larger databases.

Need Assistance?

If you have questions about optimizing your Account Inquiry settings, the Strunk Support team is here to help.

Contact us: support@strunkaccess.com

Overdraft Privilege Program: 10 Reasons to Use Strunk

May 6, 2026/in Compliance, Banks, Credit Unions, Financial Services, Markets, Overdraft Privilege, Perspectives, Sales/by Mike Sobba

Strunk’s Overdraft Privilege (ODP) program has supported the industry for over 40 years. Many banks continue to leverage this strategy, which has proven to be one of the most successful fee income programs in banking history. By treating the daily overdraft process as a dedicated line of business through Strunk’s proven program, your institution can achieve greater efficiency and compliance.

1. Drive Revenue Without Raising Prices

The primary advantage of Strunk’s program is its ability to substantially increase fee income for your institution without requiring a price hike for your customers.

2. Ensure Regulatory Compliance

In a complex shifting landscape, Strunk ensures your program remains compliant with all applicable laws, regulations, and industry best practices.

3. Automated Decision Making

Manually reviewing accounts is inefficient. This program automates the daily “pay/don’t pay” and “charge/don’t charge” decisions for accounts with negative balances.

4. Advanced Reporting & Transparency

Strunk provides the data-driven insights necessary to manage your ODP effectively:

Coverage Oversight: Reports ensure every eligible customer receives an ODP limit for checks and ACH items.
Performance Metrics: Utilization and opt-in reports track performance by branch and product type.
Customer Awareness: These reports help the bank ensure customers are fully informed about the program.

5. Empower Consumer Choice

Rather than the bank making assumptions, this program gives consumers the power to choose how they want their accounts handled.

6. Essential Point-of-Sale Access

A formal ODP program provides a safety net at the register. It allows consumers to complete essential purchases—such as prescription drugs or groceries—using a debit card that might otherwise be denied at the point of sale.

7. Support Customers with “Fresh Start” Loans

When customers struggle to repay an overdrawn account, Strunk offers a responsible solution. The “Fresh Start” four-month installment loan provides an opportunity to help customers regain their financial footing.

8. Streamlined Collections

The program generates compliant collection letters. These communications are automatically triggered based on the specific amount of time a customer’s account has remained overdrawn.

9. Comprehensive Employee Training

Implementation includes training for your staff on the specific benefits of ODP and the mechanics of how the program functions.

10. Proven Customer Satisfaction

Despite common misconceptions, consumer complaints regarding overdraft fees and published charges are historically small. Running a compliant, automated program is ultimately beneficial for both the bank and the customer.

With over four decades of experience, Strunk specializes in enhancing customer service while simultaneously boosting fee income. Ready to optimize your bank’s performance? Contact Strunk at 800.728.3116, email info@strunkaccess.com or visit our site to learn how we can help your institution make more money efficiently.

Import the ODP Manager Extract File More Efficiently

April 22, 2026/in Banks, Credit Unions, Financial Services, Markets, Overdraft Privilege, Tips/by Melissa Newbury

The information in ODP Manager is updated daily by importing an updated extract file created by the core processor. If the core can generate an updated file automatically overnight, it may be possible to configure an Automatic Upload to update the ODP Manager software.

During the initial setup process, an AWS client is installed, and the user and file variables will be configured. A scheduled task will be set up to initiate the import process after the updated file is available and before users start using ODP Manager for daily tasks. A confirmation email is sent when the import completes – and indicates whether the import succeeded or failed. This email can be sent to a group email address or to individual users.

ODP Manager users still retain the ability to manually import the file. This allows users to import the file as needed if the automatic import process does not complete at the scheduled time as expected.

Setting up the Automatic Upload should allow the file import process to be streamlined. ODP users are then able to focus on the daily and monthly tasks in ODP Manager that assist with management of the Overdraft Privilege program.

If you have any questions, please contact Strunk Support at support@strunkaccess.com for more details.

Streamlining Charge-Offs and Recoveries in ODP Manager

March 18, 2026/in Banks, Compliance, Credit Unions, Financial Services, Markets, Overdraft Privilege/by Melissa Newbury

Even after a deposit account is closed and charged off, your financial institution still needs a reliable way to track and report on that data. To make this process seamless, ODP Manager includes a dedicated manual workflow that allows users to monitor charge-off item amounts and recoveries with precision.

Managing these items shouldn’t feel like a chore. At the individual account level, users can easily create a charge-off item by entering the specific principal and fee amounts.

Context Matters: You can add applicable notes the moment an item is created.
Ongoing History: Notes can be updated over time to provide a clear audit trail of the account’s status.
Dynamic Balances: As recoveries are received and entered into the system, the balance of the charge-off item is automatically reduced.
Comprehensive Reporting & Exporting

Visibility is key to effective management. ODP Manager provides a summary page where you can view all charge-off items within any specified timeframe.
This high-level view doesn’t skimp on the details. The summary displays:

Branch and Account Name
Charge-off Date
Original Principal and Fees
Total Recoveries and Remaining Balance

Need to take your data to a meeting or perform further analysis? The entire summary can be exported to PDF or Excel with just a few clicks.

If you have questions about setting up your charge-off items or want to dive deeper into the reporting features, the Strunk Support team is here to help. Reach out to us at support@strunkaccess.com for more details.

How can Banks make more money without raising prices?

March 4, 2026/in Banks, Compliance, Credit Unions, Financial Services, Markets, Overdraft Privilege, Perspectives, Sales/by Mike Sobba

Banks across the country charge fees for all types of services…have you ever looked at the service charge schedule of a bank? Typically, those charges stay the same for years and are never reviewed for potential increases. Just go to a bank’s website and click on service charges and most banks publish their fees. Notice at the bottom of the page the date of the update to the fee schedule. Many times, it has been 5+ years since any changes have been made.

At Strunk we developed a program thirty years ago that increases fee income substantially without raising prices. Our Overdraft Privilege program focuses on the volume of checks/debits that overdraw an account rather than the fee the bank charges. Of course, we don’t want to encourage consumers to overdraw their account, but we don’t want to discourage them either.

Overdraft Privilege gives consumers a choice on how they want their account handled, rather than the bank deciding how the consumer wants their account handled. For checks and ACH items that overdraw and account, those debits are typically not returned to the merchant since fees pile up when that happens. Conversely for debit card and other electronic transactions that overdraw the account, consumers must opt in for those overdrafts. It’s been like this since July 1, 2010.

There are two components to generating fee income for a bank. 1) the fee being charged and 2) the number of “uses” for that service. ODP is all about the “uses” and not the fee.

Let Strunk revitalize your old ODP program to generate some additional income. Contact Strunk at info@strunkaccess.com or call us at 800.728.3116.

Inform Customers of Additional Overdraft Protection Options

February 18, 2026/in Banks, Compliance, Credit Unions, Financial Services, Markets, Overdraft Privilege, Perspectives, Tips/by Melissa Newbury

Part of managing an Overdraft Privilege program is monitoring excessive Overdraft Privilege usage by consumers to inform them about alternatives to ODP. These additional available options to cover overdrafts could be an Overdraft Protection Credit Line or an Overdraft Protection Transfer from another account the customer has with the financial institution.

FDIC regulated institutions are expected to give customers who overdraw their accounts on more than six occasions where a fee is charged in a rolling twelve-month period a reasonable opportunity to choose a less costly alternative and decide whether to continue with fee-based overdraft coverage. Strunk also recommends that institutions not regulated by the FDIC also communicate available alternatives to ODP on an annual basis to accounts with insufficient funds items.

The hosted ODP Manager software includes a letter template to assist with notifying customers of the alternative options. If the extract file imported into ODP Manager includes data from the core system that indicates when an account has exceeded the specified threshold, the letter can automatically show as due. If there is not sufficient data available in the extract file but qualifying accounts can be identified from other information tracked in the core, the Excessive Use Notification Letter can be generated by account number as needed. Once generated, the letter will be tracked and stored within ODP Manager.

If you have any questions about the Excessive Use Notification Letter available in ODP Manager, please contact Strunk Support at support@strunkaccess.com for more details.

Bankers: 2025 was good and 2026 can be even better!

January 21, 2026/in Banks, Credit Unions, Financial Services, Markets, Overdraft Privilege, Pricing Manager, Sales, Secure Checking/by Mike Sobba

As consolidation continues in the banking industry many banks rely on new products and services to compete with the larger regional banks acquiring the smaller ones. Strunk has helped community banks increase income since 1993 and there are several programs that can help increase income in 2026 and beyond.

Strunk is well known for their ODP program that has been one of the best fee income ideas in our industry’s history. Many financial institutions are looking to revitalize their formal ODP program and Strunk can help maximize fee income without raising prices from the daily overdraft payment process.

About 15 years ago we introduced the Secure Checking program which substantially increases fee income while proving consumer customers something other than just a free checking account. Now, in over 1,200 cases nationwide, providing benefits for a small monthly fee is not only something consumers want but they will also use the underlying benefits.

Loan pricing tools were popular in the late 2000’s when banks were loaned up so much they were borrowing money from the FHLB to fund the loans. Today, Strunk’s loan pricing tool will help you meet your bank’s profitability target for loans and relationships and to win more deals that will increase interest income.

Now is the time to look at income producing programs that you might have been putting off until the “new year”. Contact Strunk at info@strunkaccess.com or call us at 800-728-3116.

Accept Regulation E Elections Online

January 7, 2026/in Banks, Compliance, Credit Unions, Financial Services, Markets, Overdraft Privilege, Perspectives, Tips/by Melissa Newbury

Consumers are required to opt in to have ATM and everyday debit card transactions considered for authorization using the overdraft limit. The request can be submitted, in person, through the mail, over the phone, or electronically.

If institutions do not already offer an electronic Reg E opt in or opt out option, ODP Manager can be set up to allow customers to submit their request online. In the hosted software, the Reg E Opt In Form and Reg E Opt Form will be created to match the content on the ODP Manager letter templates. Links to the forms will then be added to an institution’s website to direct customers to submit their Reg E election. Email confirmations are generated and sent to the customer and to the ODP Manager user who will retrieve the submissions and update the accounts accordingly.

In ODP Manager, users will link the request to the customer’s account and the customer’s electronic submission will be retained in the Account Inquiry Attachments for the account. Users can download a list of the submitted requests to perform the maintenance to the account’s Reg E election in the core processing system. The account should be updated in the core to be opted in or opted out of the ATM and everyday debit card transactions according to the customer’s request. By default, new responses will show in the list in the hosted software. Prior responses are also retained and can still be viewed after they have been downloaded.

If you have any questions about setting up the online Reg E Opt In or Reg E Opt Out forms in ODP Manager, please contact Strunk Support at support@strunkaccess.com for more details.

Is it Time to Reevaluate your Overdraft Payment Process?

December 10, 2025/in Banks, Compliance, Credit Unions, Financial Services, Markets, Overdraft Privilege, Perspectives, Sales, Tips/by Mike Sobba

Strunk’s Overdraft Privilege program has been around for over 30 years and many banks still take advantage of the strategy that turned out to be one of the best fee income programs in our industry’s history. Other financial institutions decided to go back to the old “ad hoc” program. Now is the time to rethink that decision.

Consumers want a choice when handing their finances and ODP gives that choice to them. Do customers want their debit card transactions to be authorized at point of sale or do they want the transaction denied? Virtually all consumers want their paper checks paid rather than returned to the merchant. Strunk’s formal ODP program allows financial institutions to make this happen in a simple and compliant fashion.

Non-sufficient fund and overdraft fees have dropped dramatically over the past decade and today they are about a third of what they were in 2010. Electronic transactions make up about 95% of all debits that a bank processes which is considerably more than what it was at the turn of the century.

Running a compliant, efficient, automated daily overdraft program is good for both the customer and the bank. Consumer complaints regarding paying overdrafts and charging a published fee are very small. After over three decades of helping financial institutions enhance customer service and fee income at the same time we have learned a lot about consumer banking.

Contact Strunk at 800.728.3116 or email at info@strunkaccess.com to learn how we can help you make more money efficiently.