Strunk at the ABA’s Conference for Community Bankers 2024

This year, the American Bankers Association hosted the Conference for Community Bankers in San Antonio, Texas at the beautiful JW Marriott San Antonio Hill Country from February 11-14. Attendees kicked the event off with a golf tournament, some educational sessions and once again, celebrated the Super Bowl with a Big Game Tailgate Party!

Speakers discussed topics such as how the FHLBs and the ABA work together most effectively, strategies for retaining customers, how to outperform peers and the state of our commercial lending markets. The highlight of the general sessions was quite possibly James Olson, a former Chief of Counterintelligence for the CIA who shared insights into his undercover career. Bankers and vendors alike enjoyed a reception on Monday evening celebrating Willy Wonka’s Chocolate Factory.

Strunk was excited to have the opportunity to show their newest solution, Pricing Manager, to clients as well as many new faces. Pricing Manager is a full-featured loan and deposit pricing solution that will provide banks with the ability to set loan and deposit pricing consistently and profitably. Commercial loans can be priced consistently by every lender, creating options for customers that all achieve the bank’s profitability targets. Additionally, rate sheets for consumer loans, residential mortgage loans, and deposits were introduced. These rate sheets can easily be created also based on established profit objectives. Not only will Pricing Manager drive consistent achievement of profitability targets – it will also help banks win more quality deals!

Strunk’s goal is to continually provide value-added SaaS solutions that help community banks increase profitability, while controlling operating expense. In addition to their latest offering, Strunk highlighted their overdraft service and best-in-class governance, risk and compliance solution, Risk Manager.

For more information on Pricing Manager or any of Strunk’s other solutions, visit https://strunkaccess.com/ or contact Strunk at info@strunkaccess.com.

Setting Rates for Loans and Deposits

When setting rates for loans or deposits many factors come into consideration. The credit risk of the borrower; collateral for the loan; ability to repay the loan; the term of the loan; and competition are all factors that most banks look at when determining the interest rate. One big factor that many financial institutions don’t consider is the size of the loan. That is a critical misstep when it comes to the profitability of that loan to the bank.

Similarly, banks set rates on deposits on market factors such as liquidity, borrowing capacity from the Federal Reserve or FHLB, and what the competition is offering. Money market rates are sometimes tiered based on the amount in the account but rarely do we see rates tiered on certificate of deposits or other interest bearing accounts. Occasionally banks will have a jumbo CD rate for accounts over $100K.

Most community banks lack the ability to determine costs associated with making loans or handling deposit accounts. With Strunk’s Loan, Relationship and Deposit pricing tool you can set target goals for profitability such as return in equity. Our solution will determine what rate you need to achieve on loans and what rate you can offer on deposits to meet that goal.

Give your loan officers a simple program to use to win more deals while meeting your profitability goals. Size matters when it comes to loans and deposits. Strunk’s loan and deposit pricing tool can make your bank a lot of money. Contact Strunk at 800.728.3116 or info@strunkaccess.com to see how it works.

 

Time to Consider a Loan and Deposit Pricing Tool?

Many community bankers “look down the street” when pricing commercial loans to see what the competition is doing. Ironically, those bankers are looking at your bank as well to see what rate to offer! What if neither bank knows how to ensure the loan nor the borrower’s relationship is profitable?

In the mid 2000’s large and regional banks used pricing tools to help them win more deals and to ensure the loan/relationship met their profitability target. Community bankers were left out due to the complexity and cost of the pricing solutions.

Then from late 2008 until March 2022 the prime rate was so low that any loan a bank would make was better than investing in Fed Funds. Therefore, loan pricing tools weren’t much of a benefit to community banks. However, in the past two years rates have risen due to inflationary concerns and we are now faced with a prime rate of 8.5%.

There are many factors that go into a pricing decision and an inexpensive, simple to use loan pricing tool will give your bank an advantage in today’s interest rate environment. Size, term, fees, fixed or floating rate, balloon, collateral, and of course the borrower’s creditworthiness are all important factors.

2024 is the year to look at giving your loan officers a simple program to use to win more deals while meeting your profitability goals. Just like loans, size matters when it comes to deposits as well. Strunk’s loan and deposit pricing tool can make your bank a lot of money. Contact Strunk at 800.728.3116 or info@strunkaccess.com to see how it works.

Strunk’s Loan and Deposit Pricing Solution

Pricing commercial loans for community banks can be daunting especially in areas where they compete for loans with larger institutions. With a yield curve that has changed dramatically over the past 18 months, isn’t it time your senior commercial lender looked at a loan pricing solution?

Commercial lending comes all shapes and sizes and borrowers are more sophisticated now more than ever. What should the interest rate be? For what term? Is there a fee involved? Is the rate floating or fixed? And lastly, will the borrower keep deposits with the bank?

Loan pricing solutions have been used by larger institutions for years and community banks sometimes just “throw a dart” to see what a borrower will pay. Generally, costs associated with underwriting and servicing the loan is not considered since it is hard to determine what they are. With interest rates at historically high numbers (last 15 years) maybe community bankers should look for an affordable loan pricing program.

Strunk’s loan and relationship pricing solution is designed to model all types of commercial loans factoring in costs associated with the loan, pricing for risk, and providing a return that is satisfactory to the bank. The program takes into account deposits the borrower may have with the bank as well as other loans. Banks will typically see a 25-50bp increase in NIM after implementing Strunk’s solution.

The loan pricing model is easy to use and training the lending staff is paramount to getting buy-in for the solution. The goal is to increase net interest margin while also giving bankers a tool to understand why you may have lost a deal.

Does your bank consider the size of the deposit when pricing CD’s or money market accounts? Just like loans, size matters when it comes to deposits. Strunk’s loan and deposit pricing tool can make your bank a lot of money. Contact Strunk at 800.728.3116 or info@strunkaccess.com to see how it works.

 

How can Strunk’s software help with your vendor management program?

Regulators take compliance with vendor management regulations seriously due to the critical role third-party vendors play in delivering products and services. Using third-party services can increase the risk of a banking organization, but this does not mean that the organization can neglect its responsibility to perform all activities in a safe and sound manner. It is the responsibility of the organization to ensure compliance with all applicable laws and regulations, including those related to consumer protection and security of customer information. What exactly are the Regulators looking for in a Vendor Management program? Regulators will look for your program to have structure, be consistent, and have accountability. Strunk’s software can be your perfect solution to achieve your objectives. Let’s take a closer look at how it can help you.

The first thing that needs to be accomplished is to have the right structure for your program. The financial institution needs to have a well-documented policy describing how your board and senior management intend to execute vendor management. Strunk’s Policy Manager Software can provide your financial institution with a structured, centralized single source of truth for your organization’s policies. You can also use Policy Manager to document all of your procedures, including links to policies, ownership responsibilities, automated change logging, and multiple file attachments. If your financial institution does not currently have a vendor management documented policy, Strunk can start you off with our recommended standard policy.

Next, the financial institution must establish a consistent framework for implementing the policy that was established. Strunk’s Vendor Manager software can streamline and standardize the entire process. The Vendor Manager software is designed to transform a complicated process into a more organized and self-documenting workflow. It helps to streamline and automate the process, making it more efficient and easier to manage.

The financial institution must be accountable for its vendor management program. Strunk’s Risk Assessor software can assist in identifying what risk your organization must consider with your Vendor Management program, while also mapping what controls and procedures are in place for that risk.

Preparing for your next Vendor Management exam is crucial for your financial institution. Strunk offers several tools that can help you in this regard. While regulators do not expect perfection, they do expect progress and performance. By utilizing Strunk’s software and expertise, you can ensure that you are up-to-date and organized for your upcoming exam. This will make exam time much easier.

Credit Unions: Size Matters When Making Loans

When making auto loans most credit unions look at the term of the loan, the age of the car or truck, and the creditworthiness of the member when determining the rate for the loan. Most institutions look at loan to value, debt to income and/or the credit score of the member before deciding to make or decline the loan request. But, very few credit unions look at the size of the loan when setting rates and all of them are missing out on a huge opportunity.

The three main factors when trying to meet profitability goals from a consumer loan portfolio are: 1) creditworthiness of the borrower; 2) term of the loan and 3) SIZE of the loan. Most financial institutions consider the size of the loan by the age of the vehicle. Many years ago the age was a good substitute for the size of the loan but not anymore.

Small dollar car loans are not nearly as profitable as larger loans when factoring in the costs associated with underwriting and servicing these installment loans. Even if the credit report and term of the loan are equal when evaluating a loan, credit unions should not offer the same rate for a $10,000 loan vs. a $25,000 loan, or a $50,000 loan.

Strunk’s loan pricing solution factors in all drivers of profitability and we will help you set rates based on your credit union’s target return. The tool is very inexpensive, easy to use, and will increase your credit union’s bottom line. In a recent meeting with a 25 year tenured CEO of a credit union she said “I’ve never heard of looking at the size of a loan to determine the rate for a loan. When can we get signed up?”

Contact Strunk 800.728.3116 or at info@strunkaccess.com to learn more about our loan and deposit pricing solution.

Save with Strunk’s Effective Risk Management Tools

Strunk is best known for our fee income improvement programs, including Overdraft Privilege, Rewards Checking and Value Checking. Strunk is also well known for assisting community financial institutions with their risk management and compliance processes using our software.

Strunk offers five comprehensive, easy-to-use, and affordable compliance management tools:

Risk Assessor helps prepare comprehensive risk assessments consistent with regulatory or other requirements, in days, not weeks.

Policy Manager organizes all policy documents into a single database, mapped to the relevant standards and control procedures.

Controls Manager schedules tests of policy compliance and tracks test results.

Vendor Manager is a specialized tool for managing vendor risk that standardizes risk assessment methodology and organizes all vendor related documentation.

Issues Manager is a centralized database for tracking all compliance issues and incidents across your entire organization.

According to Dan Roderick, CEO, “Strunk’s Risk Manager solution brings efficiency to the process and allows our clients to focus on their highest areas of risk. The solution is comprehensive but simple to use, which is something I wish I’d had access to in my days as a banker.”

All our tools are securely and reliably hosted with Amazon AWS, making them available on a variety of devices from anywhere. Risk Manager facilitates remote work and will greatly enhance your internal control and risk management processes and save time – all for one low annual fee.

If you are paying another vendor an annual fee for any one of these tools today, invest just 30 minutes to review our solution suite. We can add valuable services – and may be able to SAVE you money as well! Check out our tools today: https://strunkaccess.com/compliance-software/

Strunk’s Loan Pricing Solution Will Increase Income

Over the past 30 years Strunk has helped over 1,800 community financial institutions increase income with a variety of innovative products and services. Their most recent solution is a loan and relationship pricing tool that will increase your bank’s net interest margin.

Starting in 1993, Strunk was the pioneer in overdraft privilege programs which turned out to be the best fee income idea in the history of our industry. Bankers would say “How can we increase fee income with a formal overdraft program without raising prices?” Our strategy substantially increased fee income while consumers benefited at the same time by not paying the retailer’s fee for returned checks.

Then in 2007, Strunk became an original investor in BancVue which later changed their name to Kasasa. Bankers would say “How can we afford to offer 6.5% on a checking account without cannibalizing all of our accounts and increase our debit card transactions at the same time?” Guess what, the reward checking program (Kasasa) doubled debit card transactions, increased the number of accounts using online statements, and new deposits far outweighed cannibalized accounts.

Prior to Dan Roderick’s, Strunk’s CEO, group purchasing Strunk in 2013 he ran the largest loan pricing solution in the market. It was very expensive yet very popular. Working with over 400 banks across the country, he helped them their net interest margin with very little effort.

Strunk’s loan pricing solution is very inexpensive, easy to use, and will increase your bank’s bottom line, just like what we have been doing for our industry since 1993.

Contact Strunk 800.728.3116 or at info@strunkaccess.com to learn more about our loan and relationship pricing solution.

Know the Importance of a Relationship’s Profitability

Pricing can be a challenge for all community financial institutions. Most CFIs overprice their largest, most valuable customers and underprice their smaller, least profitable customers. This can be an alarming prospect, since as a result we end up giving the best deal to those who contribute the least to the bottom line and at the same time run the risk of losing our most profitable relationships.

Understanding the drivers of profitability on commercial customer relationships and making decisions based on that knowledge is of the utmost importance. Strunk’s Pricing Manager solution provides a robust relationship profitability feature to assist with determining the profitability of each customer quickly and easily.

The solution contains ROE targets that are used to determine the return on capital. ROE is what really matters most to our shareholders. These targets are customizable by product type and not only drive profitability, but also consistency across all loan types and lenders. Additionally, utilizing these drivers effectively will allow you to structure deals that work for the bank while at the same time, work for the borrower as well.

Strunk’s Pricing Manager also allows users to model the deposit relationship associated with each borrower and will illustrate whether that deposit brings any pricing power to the overall relationship. Positive profitable deposits add value for the bank and a pricing tool prevents lenders from using deposits as an excuse to price down a loan.

Pricing Manager is a powerful tool, it is affordable, and comes with a Money Back Guarantee! Contact us today at 800-728-3116 or info@strunkaccess.com for a demo of the all-new Pricing Manager or click here to learn more.

Time to Implement a Loan Pricing Solution

When pricing commercial loans most bankers say they have to match the competition or they use some benchmark such as the prime rate. Others say they use the “flinch method”. They throw out a rate and see if the customer “flinches”.

Bank CEO’s often wonder if commercial lenders work for them or for their customers when it comes loan pricing. Lenders want to get the deal and many times they don’t consider the bank’s costs associated with making the loan when offering the rate/terms. Do lenders have the tools to offer a rate that meets both the borrower’s needs and bank’s profitability goals?

Many factors should be considered when making pricing decisions on commercial loans: Type of loan, amortization term, usage of a line of credit, fees, cost to underwrite and service the loan, risk, fixed, adjustable or floating rate, borrower’s other business with the bank and most importantly the size of the loan.

Relationships matter and we have to value that in the pricing equation. What other loans or business does the borrower have with the bank? Do they have a deposit relationship and is it in interest or non-interest bearing? What we typically find is banks over price their best customers and under price their smallest least profitable customers.

Now is a great time to look at an inexpensive, easy to use loan pricing tool to see if it is a fit for your financial institution. Increasing your Net Interest Margin is easy. Contact Strunk at 800.728.3116 or at info@strunkaccess.com to learn more about our loan and relationship pricing solution.