Historically, loan pricing solutions for community banks were not affordable and only the larger or regional banks used them. The competition for lending generally dictates the rate offered to the customer. There are several factors that go into loan profitability but the three main drivers are the risk of the borrower, size of the loan, and term of the loan.
Here is an example of how a loan pricing solution can help your bank win more deals. A community bank shared a recent deal that they lost due to pricing/structure of the loan. The bank had a client that was purchasing a dump truck and wanted to borrow $100K. The bank offered Prime – 1% (7.5%) fixed with a five year amortization and a 1% upfront fee. The borrower who had $25K in deposits and no other relationship only wanted to pay 7.25% with no fee on the loan.
The bank did not have a pricing solution to determine the profitability of the loan/relationship so their line in the sand was Prime – 1% with a $1K fee. The borrower went elsewhere for the $100K loan (the $25K deposit hasn’t left the bank yet…as of this writing) and the bank lost out on the interest income.
After running the loan opportunity through Strunk’s Loan Pricing solution, the bank should have made the loan at 7.25% with no fee since it would result in a 17.95% annualized return…rather than let their customer go somewhere else. The net income from this one lost loan opportunity would more than pay for the Strunk loan solution for a whole year.
Now is a great time to look at an inexpensive, easy to use loan pricing tool to see if it is a fit for your financial institution. Increasing your Net Interest Margin is easy. Contact Strunk at 800.728.3116 or at email@example.com to learn more about our loan and relationship pricing solution.